Kaikki jalkapallon ja urheilun ystävät; lukekaa Hjallis Harkimon blogi Helsingin Sanomista !
Vaikkakin jääkiekkomiehiä, hänellä palaa sydän myös jalkapalloon. Mennään kaikki stadikalle tukemaan Huuhkajia, ja jos et halua tukea, tule ainakin paikalle heittämään hyvästit muutamalle pelimannille kuten saattaa käydä Sami Hyypiälle ja Jari Litmaselle; lopettavat uransa.
Ei selityksiä, tule paikalle. Nostetaan potkutalkoilla Suomi-futista !
http://www.palloliitto.fi/palvelut/katsojapalvelut/lipunmyynti/a-maajoukkue/em-k_san_marino_17_11_2010/
Spring is coming !
tiistai 26. lokakuuta 2010
sunnuntai 17. lokakuuta 2010
Social points and augmented reality; not b2b,b2c,c2c but B&C+Sf^
I visited interesting seminar in September; e-Tourism Finland. Even the seminar targeted hospitality and tourism sector's people, I don't be penalized if I say it would have been worth of visiting for all the service sector developers and small business owners.
In addition to e-Tourism in Helsinki, I also participated to social media seminar in Lausanne earlier this year. This text is the conclusion from both seminars how I, as a participant, saw the main e-ideas.
Two main ideas came through to my mind;
Augmented reality and social points through social media (facebook, linkedin, diaspora, etc) will offer the greatest potential for everyone to earn, also for the customers.
How?
Practically, both seminars offered the same solution; test, maybe fail, test..fail... test.fail...
As pointed out there several times, you have to be in; otherwise you may lose the business in the long run.
True, you have to be in to win. However, thinking about small business owners, time and knowhow is the key issue to fail or succeed even the owners are huge point of interest to try.
The risk taking is another story; conventional approach seems to be that entrepreneurs are risk takers, which is untrue in my point of view.
We know what happened yesterday and today, but leaders are eager to know what will happen tomorrow. Especially in small business, owners need to know what will happen in a certain period beforehand. Any risk is unnecessary just like life rescue team's operation; taking risk may lead to lose all.
What if;
In Finland, LSE companies such as Finnair, KESKO, YIT, Nokia for example, will develop these e-strategies which concern on earlier mentioned augmented reality and social points intensively with all-open attitude; only then small business owners can instantly copy and use the great visionary inventions for future innovations. It can be organic proactive process. Both side will be beneficiary for this activity in a glocal perspective, especially in the service sector where public or private organizations need to save money when increasing the revenues in the same time.
In general, web solutions may be thought as an instrument for global market place within multimillion consumer. Nowadays trend seems to be towards small scale localization applications.
Online shopping is expanding rabidly; web pages were the traffic generator to offline shops, but is it nowadays other way around? Are the shops presentation and promotion places for the online shopping?
Even so, there are several obstacles for the future expansion; infrastructure problems such as digital network and offline logistic systems to reach the end consumer.
Anyhow, online shopping idea, especially using augmented reality, can be turned to cost efficient public solutions such as health care, education and tourism quite quickly.
What is B&C+Sf^ ?
It is a social butterfly concept of the "both-and" idea. Traditionally, consumer earn the loyalty points and may use them as a benefit later. In B&C+Sf^ concept, there are no loyalty points but social points; consumer is the reference-distributor (fan) of the company or service, thus, automatically may suggest the service for her's social friends. When social friends use the same service, both, business and consumer will earn something, and social friend will get the benefits by reduced price or better service level with the same price.
The concept of course sounds like viral marketing and social networking; however, social points generate immediate revenues. Tecnically, it seems to be that there are several development projects already going on in the world.
Cross-Cultural and diversified view
Interesting point was that, in Lausanne, the themes were consuming based such as earning by social points (Company and Consumer) when in Helsinki the themes were more technically oriented, as always.
In the sense of diversity, three women spoke about technical innovations and information infrastructure when three men presented pleasure, design and service aspects in the Helsinki's workshops....
In addition to e-Tourism in Helsinki, I also participated to social media seminar in Lausanne earlier this year. This text is the conclusion from both seminars how I, as a participant, saw the main e-ideas.
Two main ideas came through to my mind;
Augmented reality and social points through social media (facebook, linkedin, diaspora, etc) will offer the greatest potential for everyone to earn, also for the customers.
How?
Practically, both seminars offered the same solution; test, maybe fail, test..fail... test.fail...
As pointed out there several times, you have to be in; otherwise you may lose the business in the long run.
True, you have to be in to win. However, thinking about small business owners, time and knowhow is the key issue to fail or succeed even the owners are huge point of interest to try.
The risk taking is another story; conventional approach seems to be that entrepreneurs are risk takers, which is untrue in my point of view.
We know what happened yesterday and today, but leaders are eager to know what will happen tomorrow. Especially in small business, owners need to know what will happen in a certain period beforehand. Any risk is unnecessary just like life rescue team's operation; taking risk may lead to lose all.
What if;
In Finland, LSE companies such as Finnair, KESKO, YIT, Nokia for example, will develop these e-strategies which concern on earlier mentioned augmented reality and social points intensively with all-open attitude; only then small business owners can instantly copy and use the great visionary inventions for future innovations. It can be organic proactive process. Both side will be beneficiary for this activity in a glocal perspective, especially in the service sector where public or private organizations need to save money when increasing the revenues in the same time.
In general, web solutions may be thought as an instrument for global market place within multimillion consumer. Nowadays trend seems to be towards small scale localization applications.
Online shopping is expanding rabidly; web pages were the traffic generator to offline shops, but is it nowadays other way around? Are the shops presentation and promotion places for the online shopping?
Even so, there are several obstacles for the future expansion; infrastructure problems such as digital network and offline logistic systems to reach the end consumer.
Anyhow, online shopping idea, especially using augmented reality, can be turned to cost efficient public solutions such as health care, education and tourism quite quickly.
What is B&C+Sf^ ?
It is a social butterfly concept of the "both-and" idea. Traditionally, consumer earn the loyalty points and may use them as a benefit later. In B&C+Sf^ concept, there are no loyalty points but social points; consumer is the reference-distributor (fan) of the company or service, thus, automatically may suggest the service for her's social friends. When social friends use the same service, both, business and consumer will earn something, and social friend will get the benefits by reduced price or better service level with the same price.
The concept of course sounds like viral marketing and social networking; however, social points generate immediate revenues. Tecnically, it seems to be that there are several development projects already going on in the world.
Cross-Cultural and diversified view
Interesting point was that, in Lausanne, the themes were consuming based such as earning by social points (Company and Consumer) when in Helsinki the themes were more technically oriented, as always.
In the sense of diversity, three women spoke about technical innovations and information infrastructure when three men presented pleasure, design and service aspects in the Helsinki's workshops....
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